1. Achieve our financial aims:
this means improving our efficiency continuously by reducing costs, improving cash flow and accelerating work flows
2. Strengthen our core business of advertising financed TV:
this includes an attractive portfolio of free TV stations in all crucial markets. Use our high-value programs and powerful sales structures is also the foundation to extend our business across media formats and geographies
3. Diversify our revenue sources:
by diversifying our business operations into related industries we expand our portfolio and reduce our dependency on TV advertising markets
