Munich, February 9, 2006. ProSiebenSat.1 Media AG’s international German-language channel, ProSiebenSat.1 Welt, will be available on cable in the United States. The pay channel has successfully completed a representation and marketing partnership with International Networks, LLC. International Networks specializes in the sales and marketing of original foreign program content to cable and telecommunication network operators. ProSiebenSat.1 Welt is International Network’s first German-language channel.
Nearly one year after its successful launch on DISH Network’s satellite platform in the US, in February 2005, ProSiebenSat.1 Welt has signed on more than 12,000 subscribers. Up to now, the pay channel was only available via satellite platform Dish Networks. The cooperation with International Networks will allow ProSiebenSat.1 Welt to aggressively add on new forms of distribution and make the channel available to customers who receive TV via cable and DSL. Approximately two-thirds of all US-television households receive TV via cable.
Jan Frouman, Managing Director of ProSiebenSat.1 Welt: “At launch, we had planned to have 10,000 subscribers by the end of our first year. We are pleased to have achieved this goal after 10 months, and believe that our partnership with International Networks will be a key component of our ongoing growth strategy.”
Scott Wheeler, Senior Vice President of Network Development at International Networks: “We seek out the highest quality television channels from around the world for cable subscribers in the US. We are happy that we are now able to market high-quality German-language programming.”
About ProSiebenSat.1 Welt
ProSiebenSat.1 Welt, the first commercial German-language channel, features its subscribers the best programs from the networks of ProSiebenSat.1 Media AG - Sat.1, ProSieben, kabel eins and N24. Highlights include series such as “Der Bulle von Tölz” and “Mit Herz und Handschellen”, in-house productions from the “Made by ProSieben” film series, comedy hits like Stefan Raab’s “TV Total” and the enormously popular “Schillerstraße”. Additionally, ProSiebenSat.1 Welt features two live Bundesliga soccer games with original German commentary every week. Simultaneously with its kick-off in Germany at the end of March, the Telenovela “Lotta in Love” will start on ProSiebenSat.1 Welt in the USA. News channel, N24, produces news especially for viewers in the USA twice daily.
ProSiebenSat.1 Welt is jointly led by Managing Directors Jan Frouman and Hans Fink. Program planning and engineering for ProSiebenSat.1 Welt is managed by ProSiebenSat.1 Produktion at the company headquarters in Unterföhring, outside of Munich. ProSiebenSat.1 Media AG is Germany’s largest and most successful television corporation. More information at www.prosiebensat1welt.com and www.prosiebensat1.com
About International Networks
International Networks is a leading provider of in-language and multi-ethnic programming in the United States. International Networks provides 16 pay TV channels that offer specific in-language programming from a variety of international sources: Arabic Radio & Television (Arabic), China Central Television-4 (Mandarin), Channel One Russia Worldwide (Russian), CTI Zhong Tian Channel (Mandarin), Munhwa Broadcasting Corporation (Korean), RAI International (Italian), Russian Television Network (Russian), Saigon Broadcasting Television Network (Vietnamese), The Filipino Channel (Filipino), TV Asia (South Asian), TV JAPAN (Japanese), tvK (Korean), tvK2 (Korean), TV5MONDE (French) and TV Polonia (Polish).
International Networks is the trade name of International Networks, LLC, a wholly owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK). For more information, visit www.internationalnetworks.com.
