Facts & Figures
The Radio Veselina network is broadcast in 15 Bulgarian cities, including the largest cities - Sofia and Plovdiv. Veselina ranked among the top radio networks nationwide in the first quarter of 2006. In the second quarter of 2006, Radio Veselina had a weekly reach of 12% within its commercial target group in Bulgaria (Source: Arbitrage). The network predominantly targets audiences between 25-44 years of age, slightly skewed toward a female audience. Radio Veselina was launched in 1993. In addition, the company also operates Veselina TV, a popular 24-hour national cable TV channel in Bulgaria.