Sat.1 (Schweiz) AG is 50 percent-owned by Sat.1 SatellitenFernseh GmbH, Berlin and 50 percent-owned by the Swiss publishing company Ringier Verlag. Sat.1 Schweiz operates the Swiss advertising and program windows. The “Swissness” strategy of Sat.1 Schweiz is being systematically pursued by means of various Swiss TV formats, in order to establish the broadcaster with the Swiss public and in the advertising market. Among other things, the Swiss TV formats represent attractive platforms for sponsors. Additional information concerning the Swiss TV formats can be found at www.sat1.ch. Sat.1 Schweiz is marketed by our marketing partner Cinecom & Media AG.
