NOVA fm was launched September 8th 2008. NOVA fm is the new national commercial radio station in Denmark with the slogan „The best music here and now“ The station focus is on variation and quality in music and NOVA fm aims at an audience 25-50 years of age. The station delivers great entertainment combined with serious journalism provided by professinal hosts.
Facts & Figures
NOVA fm has a technical penetration of approximately 900f the Danish households. NOVA fm is the second-largest commercial radio station in Denmark. In 2008 in September the commercial share was 18,1 0n the commercial market, (Source Gallup Radio Meter week 37-42).